FRENCH LANGUAGE For the Japanese, the concept of design is not limited to functional or material aspects alone: it has its roots in ancient cultural rituals and practices. Objects are the result of reflection. The meeting of traditional craftsmanship and technological innovation gives rise to objects that are both useful and timelessly beautiful, which in turn encourage the invention of new shapes and materials. In addition to the great icons of Japanese design - the Kikkoman soy sauce bottle, the Yanagi butterfly stool, the Sony Walkman - the products and objects born in Japan over the last
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